That’s Horse Business
Welcome to ”That’s Horse Business,” the ultimate podcast for young aspiring professionals in the horse industry. Hosted by Kelsey Keathly and Jenna Seal, this show brings you behind-the-scenes insights from a wide range of equine professionals. Kelsey Keathly, a non-pro competitor on the APHA & AQHA circuits, is also a full-time equestrian creative and the owner of Norfleet Marketing & Photography. Jenna Seal is a seasoned horse industry professional, a multiple world champion, and a carded ASHA & NRCHA judge. Together, they dive deep into the diverse careers that make up the horse world. Each episode features 2-4 guests who share their journeys, expertise, and invaluable advice for anyone looking to make their mark in the horse industry. From trainers and veterinarians to breeders and show organizers, ”That’s Horse Business” showcases the passion and dedication behind every role. Join Kelsey and Jenna as they explore the many paths to success in the equine community, discuss relevant topics, and occasionally tackle hot-button issues. Whether you’re dreaming of a career with horses or simply want to learn more about the industry, this podcast is for you. Tune in every first and third Friday of the month for new episodes filled with inspiration, knowledge, and a shared love for the horse business. Engage with us on social media, ask questions, and become a part of our growing community. Discover your place in the horse industry with ”That’s Horse Business.”
Episodes
Tuesday Sep 10, 2024
Episode 4 | The World of Horse Show Style: An Inside Look With Industry Experts
Tuesday Sep 10, 2024
Tuesday Sep 10, 2024
Episode 4: Horse Show Style – Insights from Top Equestrian Fashion Experts
In this episode of That’s Horse Business, Kelsey and Jenna sit down with four incredible women who are shaping the world of horse show fashion and style. We’re joined by:
Emma Schoonmaker of EM Custom Show Pads, known for her stunning, high-quality show pads that light up the show pen.
Amber Daniel of Blond Apparel, a custom show clothing designer whose unique pieces bring personality and flair to the arena.
Danielle Teachworth of Lucky Little Designs, specializing in custom youth show clothing that dazzles from lead line to national levels.
Aimie Barton of Bar 10 Custom Leather, creating custom leather goods, with a special focus on high-quality, durable chaps.
Together, we discuss their journeys in the equestrian fashion industry, the art of creating show-stopping pieces, and their advice for those looking to break into the business. We also dive into their personal tips for building confidence in the show ring, all while "balling on a budget." Whether you’re in the market for a custom look or just love fashion, this episode offers valuable insights from these experts who are at the top of their game.
Tune in for a lively and inspiring conversation about all things horse show style!
Monday Jul 22, 2024
Monday Jul 22, 2024
In this episode of "That’s Horse Business," we take a deep dive into the world of the Intercollegiate Horse Shows Association (IHSA) with four esteemed coaches who bring their wealth of knowledge and experience to the table. Join us as we chat with:
Bekah Irish of Black Hawk College, a national champion team based in Galva, IL.
Adam D'Agostino of Alfred University, who recently transitioned from coaching at Albion College and Cazenovia College.
Lucas Brock of Morehead State University, also actively involved with the Interscholastic Equestrian Association (IEA).
Ariel Higgins of Middle Tennessee State University (MTSU), coach of the 2023 and 2024 National Champion Teams.
We’ll explore each coach’s background and journey into coaching, how their teams are structured, and their unique experiences and challenges. They’ll share valuable insights on what the IHSA offers to students, how it differs from the NCEA, and tips for those aspiring to ride in college or become an IHSA coach.
Whether you’re a current rider, aspiring coach, or just passionate about equestrian sports, this episode is packed with information and stories that will inspire and inform.
Tune in to gain a deeper understanding of the IHSA and hear directly from the coaches shaping the future of collegiate equestrian sports.
Wednesday Jul 03, 2024
Wednesday Jul 03, 2024
In this exciting episode of "That's Horse Business," we dive into the 2024 International Ranch Horse Association's 3-Year-Old Ranch Riding Futurity, hosted at the American Paint Horse Association World Show. Join us as we talk to Daniel Patton, the founder of IRHA, and gain insights into the origins and future goals of this prestigious organization.
We’re also joined by top trainers who have entries in this year's event: Shannon and Brad Hill, Steve Meadows, and Cody Crow. They share their backgrounds, the horses they’ve entered, and their thoughts on this year’s event and the challenging pattern they’ll be performing.
Get an inside look at how these trainers prepare their young horses for such a significant competition and hear about their future plans for these talented equine athletes. Whether you're competing, spectating, or simply a fan of the sport, this episode is packed with valuable insights and inspiring stories from the heart of the ranch riding community.
Tune in now to get a behind-the-scenes look at the IRHA 3-Year-Old Futurity and learn what it takes to compete at the highest level.
Friday Jun 14, 2024
Episode 1 | Starting The Conversation: An Intro to That's Horse Business
Friday Jun 14, 2024
Friday Jun 14, 2024
Welcome to the very first episode of "That's Horse Business!" In this inaugural episode, your hosts Kelsey Keathly and Jenna Seal, best friends and experienced equestrians, introduce themselves and share the story behind the podcast.
Kelsey and Jenna dive into their backgrounds, discussing how they got started in the horse industry, their professional journeys, and the unique experiences that shaped their careers. They also talk about the inspiration for starting "That's Horse Business" and their goals for the podcast.
Listen in as they reminisce about their college days, the challenges they faced, and how they overcame limiting beliefs about making a career in the horse world. This episode is filled with personal stories, laughter, and a genuine love for the equestrian community.
Whether you're a seasoned professional or just starting out, this episode will give you a glimpse into what you can expect from "That's Horse Business" – insightful interviews, industry tips, and a celebration of the diverse roles within the horse world.
Join Kelsey and Jenna on this exciting journey and discover how you can turn your passion for horses into a thriving career. Welcome to "That's Horse Business!"
Tune in now to get to know your hosts and learn more about the podcast's mission and vision.